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Digital Marketing Course For Entrepreneurs

Digital Marketing course for Entrepreneurs is a wonderful training program that lets its learners be aware of everything related to Online Marketing, ranging from Social Media Marketing to Google Analytics. Whoever has taken up this course at IODED has been immensely successful in running an Online Business. So, if you would love to leave the digital footprint of your business, then sign up for this course now.

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Total Modules
15+ Modules

5/5
40+ Tools Taught

Course Duration
90 Hours

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Overview
Curriculum
How it works
Overview

What Will I Learn From This Course?

Digital Marketing Course for Entrepreneurs focuses on teaching different strategies so that a business can have a digital footprint and grow exponentially on the internet. In this course, you will be taught about the fundamentals of Social Media Marketing as well as the merits of spreading businesses online. You will also learn about Affiliate Marketing, Online Advertising, and Search Engine Optimization. The course will teach you everything in detail that will, eventually, help you set up your online business and run it successfully.

Who Should Take Up This Course?

Digital Marketing Course for Entrepreneurs at IODED is for those who are either running a business and desire to have its digital footprint or looking forward to setting up an online business. If you think you fall under this category, then you must take up this course. However, the course is open for everyone who is willing to learn about Digital Marketing.

What Is The Outcome Of This Course?

Once you have completed the course, you will be able to understand how an online business can spread by using the internet. You will be well aware of the tactics and most Effective Marketing Tools that will help you strategize business ideas and turn them into a successful franchise. During the program, you will also be taught about building basic WordPress websites and advertising them.

What All Resources Do I Need To Specialize This Course?

Well, if you are an entrepreneur and are signing up for this course to learn about advertising websites and how to grow business on the internet, then you would need your own website, OptimizePress Plugin, a laptop and access to the internet.

What Are The Business Opportunities In This Course? 

This course gives helps entrepreneurs bring in a lot of business opportunities. Following are several fields related to Digital Marketing which would make for great business plans:

The major amongst them include:

Social Media Consulting

SEO Consulting

Affiliate Marketing

Business Coaching

Advertising

Web Designing

And many more such as Content Marketing and Web Development.

Requirements

As mentioned previously, you would be required to have your own website and OptimizePress Plugin, which will help you design landing pages, before you enroll for the course at IODED. Other than this, you would also need to have basic knowledge about the English language and online business. And of course, an interest in Digital Marketing is a must.

Description

Digital Marketing course for Entrepreneurs is a wonderful training program that lets its learners be aware of everything related to Online Marketing, ranging from Social Media Marketing to Google Analytics. Whoever has taken up this course at IODED has been immensely successful in running an online business. So, if you would love to leave the digital footprint of your business, then sign up for this course now.

Curriculum

This is a marketing course for those who are looking forward to choosing a specific field in digital marketing and building a career in it. The course has the following curriculum:

Introduction To Digital Marketing

Different concepts related to digital marketing are introduced to our students in order to help them understand the basics of the subject.

Keywords Research

Help students learn about the importance of keywords in digital marketing.

Website Planning & WordPress

Training related to building a WordPress website is given

SEM

SEM stands for search engine marketing, which deals about promoting or advertising websites on search engine results pages.

SEO

SEO stands for search engine optimization. It deals about optimizing website content to get a good internet ranking.

E-commerce SEO and E-commerce Marketing

This chapter teaches how to increase website traffic by creating brand awareness.

Google Play Store Optimization

It is about optimizing Google Play application’s description to get a good ranking in the search results pages.

SMM

SMM (Social Media Marketing) refers to Using social media platforms, such as Facebook and Instagram, to advertise or a brand.

Google Analytics

Google Analytics is a digital marketing tool that helps in reporting website traffic and keeps a check on the success ratio of a brand or product.

E-mail Marketing Automation

Digital marketing tool that helps in sending automated e-mails to subscribers.

Affiliate Marketing

The performance-based marketing where an affiliate earns rewards by promoting other’s business.

Google AdSense

It is a program that helps website owners to run advertisements on their websites and applications to earn money.

WhatsApp Business & Marketing

Focuses on teaching how WhatsApp can be used for business marketing and how it helps in growing a brand.

ORM

Learn the technique of ORM (Object-relational Mapping) and its programming tools, such as Hibernate.

Integrated Strategy And Planning

Helping students learn about strategizing their business ideas and planning them accordingly.

Drip Marketing Concept

This concept teaches how pre-written texts are automatically sent to customers over a period of time.

Online Customer Retention Techniques

All about different strategies to gain customers by building a loyal fan base.

Resume Preparation

How a perfect resume with zero mistakes is prepared.

Soft Skills And Interview

Teach skills related to leadership, management and teamwork and conduct mock interviews.

Live Campaigns

Students are encouraged to run live campaigns and understand how digital marketing works in real life.

Case Studies

Case studies are discussed to understand the merits and demerits of digital marketing.

Competitor Analysis

Analyzing the growth and popularity of competitors and strategizing plans accordingly.

How it works

• Inquiry About The Course
• Know About The Faculty
• Registration
• Introductory class
• Submitting The Fees
• Attending Classes
• Introduction To Concepts
• Learn Digital Marketing Tools
• Instructor-led Practicals
• Practice With Mentor
• Discuss Case Studies
• Work On Assignments
• Review Of Assessments
• Strategizing Business Ideas
• Planning Their Implementation
• Run Live Campaigns
• Work On Live Projects
• Develop Soft Skills
• Attend Mock Interviews
• Intern At Reputed Companies
• Get Placed With A Good Annual Package

Course Features
Lectures7
Duration60H
Students45
CertificateYes
SkillBeginner

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