18+ Tools Taught
What Will I Learn From This Course?
Google Analytics is all about analyzing website traffic to track the growth and popularity of an online business. This course focuses on teaching how Google Analytics works and why it is a significant software program to learn in digital marketing. You will also be taught about connecting the Google Analytics tool to an online website with the help of tracking code.
Who Should Take Up This Course?
Unarguably, this course is for everyone who wants to make a career in digital marketing. However, it is preferred mostly by those who are running their own businesses and want to track the traffic on their websites. This, eventually, helps them keep a check on the growth of their business.
What Is The Outcome Of This Course?
Once you are done with the course, you will have in-depth knowledge about the fundamentals of Google Analytics and its use in analyzing a website’s growth. From URL building to creating real-time reports, you will have a complete understanding of everything related to course and hence, you would be able to use Google Analytics perfectly.
What Resources Do I Need To Specialize This Course?
We, at IODED, take care of most of the resources that are needed in the specialization of the Google Analytics mastery course. You would just need to have a laptop and a basic understanding of the English language.
What Are The Job Opportunities For An Advanced Digital Marketer?
As digital marketing has become a huge industry today, there are a lot of job opportunities in its each and every field. Therefore, the Google Analytics mastery course also provides its students with several job opportunities.
The major amongst them include:
Technical Team Leader
Digital Marketing Analyst
The major requirements one needs to have to sign up for the Google Analytics course at IODED includes:
• Must have general knowledge about online business
• Must know how to use laptops, tablets and other electronic devices
• An interest in digital marketing
The Google Analytics mastery course at IODED is an amazing digital marketing training program that aims at teaching in detail about the concepts of web analytics and how it is greatly responsible for tracking the success ratio of a website. The course includes classroom lectures by our expert trainers, regular workshops and webinars and brainstorming sessions.
Advanced digital marketing course focuses on teaching every major topic related to online marketing. This course helps our students gain in-depth knowledge about the subject. Following listed is the curriculum:
Different concepts related to digital marketing are introduced to our students in order to help them understand the basics of the subject.
Help students learn about the importance of keywords in digital marketing.
Training related to building a WordPress website is given
SEM stands for search engine marketing, which deals about promoting or advertising websites on search engine results pages.
SEO stands for search engine optimization. It deals about optimizing website content to get a good internet ranking.
This chapter teaches how to increase website traffic by creating brand awareness.
It is about optimizing Google Play application’s description to get a good ranking in the search results pages.
SMM (Social Media Marketing) refers to Using social media platforms, such as Facebook and Instagram, to advertise or a brand.
Google Analytics is a digital marketing tool that helps in reporting website traffic and keeps a check on the success ratio of a brand or product.
Digital marketing tool that helps in sending automated e-mails to subscribers.
The performance-based marketing where an affiliate earns rewards by promoting other’s business.
It is a program that helps website owners to run advertisements on their websites and applications to earn money.
Focuses on teaching how WhatsApp can be used for business marketing and how it helps in growing a brand.
Learn the technique of ORM (Object-relational Mapping) and its programming tools, such as Hibernate.
Helping students learn about strategizing their business ideas and planning them accordingly.
This concept teaches how pre-written texts are automatically sent to customers over a period of time.
All about different strategies to gain customers by building a loyal fan base.
How a perfect resume with zero mistakes is prepared.
Teach skills related to leadership, management and teamwork and conduct mock interviews.
Students are encouraged to run live campaigns and understand how digital marketing works in real life.
Case studies are discussed to understand the merits and demerits of digital marketing.
Analyzing the growth and popularity of competitors and strategizing plans accordingly.
• Enquiry About The Course
• Know About The Faculty
• Introductory class
• Submitting The Fees
• Attending Classes
• Introduction To Concepts
• Learn Digital Marketing Tools
• Instructor-led Practicals
• Practice With Mentor
• Discuss Case Studies
• Work On Assignments
• Review Of Assessments
• Strategizing Business Ideas
• Planning Their Implementation
• Run Live Campaigns
• Work On Live Projects
• Develop Soft Skills
• Attend Mock Interviews
• Intern At Reputed Companies
• Get Placed With A Good Annual Package